Running a small or medium business means doing lots of different jobs. That’s why you need the business tool that can keep up with all of them. It’s the Apple® Macintosh® computer. The business computer that changes roles as easily as you do. Choose from more than 3,500 different software programs including programs to help you track your customers, manage your payroll, create newsletters, and plan your business. In fact, there’s almost no business task that Macintosh won’t make quicker, simpler, and more efficient.
Macintosh is easy to learn and even easier to use. What’s more, you’ll find that sharing information with other computers is easy, too—because Macintosh is compatible with virtually any system, including those running MS-DOS.
Attorneys & Macintosh: Partners for Success.
Thousands of lawyers across America already use Apple® Macintosh® computers. Maybe it’s the increased productivity. Maybe it’s the powerful software for managing deadlines and avoiding conflicts. Or the specialized software for organizing exhibits, witnesses and testimony to build an airtight case. Or maybe it’s just the way Macintosh connects to MS-DOS quickly and easily.
Whatever your needs, Macintosh can help. And because Macintosh is so easy to learn and use, you’ll increase your efficiency and your billable hours in a very short time.
Macintosh: The Design Solution.
Engineers and architects have more in common than first meets the eye. Both need a computer than can handle every aspect of the business, from design to fee proposals, from contracts to correspondence. And for both, Apple® Macintosh® computers have the versatility to handle their design needs and every aspect of office management more productively.
Macintosh computers work the way engineers and architects think— intuitively and visually. Which means that from basic word processing and office management to sophisticated CAD and modeling software, you’ll spend more time actually producing on the Macintosh, and less time figuring out how the computer works.
Macintosh: The Art of Communication.
The communications industry is becoming more and more competitive. That’s why your agency needs the power of Apple® Macintosh® computers.
Macintosh works the way creative people think. Intuitively and visually. And because it follows your thinking so well, Macintosh is the computer of choice among graphic designers and communications professionals, nationwide.
You can put ideas on paper with powerful page layout programs. Choose the perfect headline font. Explore the spectrum of PMS colors with the click of a mouse. Quickly and easily.
And besides creative work, Macintosh is flexible enough to improve every facet of your agency—from project planning, budgeting and client correspondence to time management, billing and traffic, just to name a few.
Macintosh: The Real Estate Edge
Reach more prospects and increase your commissions—with the help of an Apple® Macintosh® computer. It’s the ideal computer for real estate agents and brokers.
A Macintosh in your office can connect directly to your MLS to find listings in minutes. It can help reduce marketing expenses by helping you create your own listing brochures and prospecting flyers.
And Macintosh is easy to use and easy to learn. In fact, once you’ve learned one software application for Macintosh, you’re well on your way to knowing them all—from spreadsheet, database and accounting applications to the latest in specialized farming applications.
Macintosh: What Accountants Count On.
You know the routine. Monthly write-ups for all your clients. Pressing IRS deadlines. Endless federal, state, and local forms. Complex financial analyses that require tedious calculations. It’s time to put a powerful Apple® Macintosh® computer on your desk.
Thousands of accountants and their clients already use a Macintosh. Maybe it’s the increased productivity. Maybe it’s the powerful spreadsheet software. Or the wide range of accounting software, from mid-range integrated solutions with general ledger, to high-end modular solutions that add job-costing, inventory, and payroll.
Whatever your needs, Macintosh can help. And because Macintosh is so easy to learn and use, you’ll increase your efficiency and your billable house in a very short time.
Macintosh: A Sound Vision.
Looking for a superior platform for multimedia creation and delivery? Look no further.
The Apple® Macintosh® computer is fast becoming the personal computer of choice among multimedia enthusiasts nationwide. New developments such as QuickTime™ extend the power of Macintosh and a growing number of applications to take advantage of dynamic data types—such as sound, video, and animation—and usher in the beginning of a new era in personal computing.
For instance, now you can annotate documents with audio or video notes. Or cut, past and edit video “movie” files. Create, store-and-forward video electronic mail—even browse through dynamic CD-ROM magazines. And Macintosh is compatible with virtually all other computer systems.
Macintosh Publishing: The Revolution Continues.
With the power of an Apple® Macintosh® computer, you can manage your publications—more quickly and easily than you could ever imagine.
Whether you’re managing an ad make-up, processing color images, or assembling photos and text from the wire service, Macintosh can help you get more done in less time.
And perhaps best of all, once you’ve learned the basics of one Macintosh software application, you’re well on your way to knowing the basics of an incredible range of other publication and presentation applications. So you’ll spend less time learning the process, and more time creating the final product.
